“The last pink ribbon has been sold. Another Breast Cancer Awareness Month is over. So now you’ll call and book your mammogram for next week, right? Oh, dear. The first appointment is in December? January? February? You hang up. You’ll do it again next year. You’ll try to remember to call on your birthday. You’ll forget, until it’s the month of pink again, next October. Why? Because we are dumb as dirt. We march, we pin ribbons, we buy anything from anyone who will give a percentage to breast cancer research. And guess what? While we are selling bracelets, the government is leading the charge to destroy the mammography field. Mammography is a faltering field in crisis. Breast Cancer Awareness Month is like spending a zillion dollars on an ad campaign to sell a car you haven’t made yet.” (11/01/07)