The Choice Channel

“Emory University is hoping to make a two-wheeled contraption the must-have back-to-school accessory this fall. The school is selling discounted bicycles to students and faculty, adding bike lanes to campus roads and stocking bikes that can be borrowed for free. The university is pushing its $250,000 ‘Bike Emory’ initiative, launched a year ago, in hopes of convincing students and faculty that the eco-friendly bikes are a better alternative to their four-wheeled, gas-guzzling counterparts.” (08/10/08)